Some Pink Banana Media Excerpts from our Brand | Pride Interview

Reach the LGBTQ+ Community
Leverage the Power of Social Relationships
Offices in New York and Los Angeles

Learn More

Some Pink Banana Media Excerpts from our Brand | Pride Interview

HOME | Blog | Some Pink Banana Media Excerpts from our Brand | Pride Interview

We recently contributed to an interview in Business Equality Magazine on behalf of the partnership we're a part of with Brand | Pride.  The following are some excerpts from that interview that shine a spotlight on some of the unique things we're doing here at Pink Banana Media and the #ILoveGay Network.



What expertise do the participating companies bring to Brand Pride?
On the social media front, Pink Banana Media brings over 23+ years of experience in helping companies find their LGBTQ audience online.  With an emphasis on helping companies "get their message out" to their target LGBTQ demographic, a lot of campaigns now begin with a company's event and pride festival outreach.  With our #ILoveGay network, we become their partners in amplifying their various Tweets and other social media when using a company specific hashtag (such as #ComcastFacesOfPride, #WeAreBold by AT&T, #ForeverProud by TD Bank and #UnlimitedPride by T-Mobile).  With most clients, we subsequently expand our scope of work with them, taking this content and reworking it into a more traditional LGBTQ advertising campaign, utilizing the hyper-targeting capabilities of Facebook, Google, programmatic banner ads and mobile app advertising.

What are your customers saying about the value you bring?
On the social media front, our clients are enjoying tapping into this entirely new LGBTQ media model with #ILoveGay, as it opens up a fresh and unique avenue and media buying direction for reaching an engaged LGBTQ audience that is both posting their own photos, videos and status updates, as well as paying attention to what others are posting and sharing as well, aka our clients!

What do companies need to be doing NOW to prepare for PRIDE 2019 and how can Brand Pride help?
Companies need to involve Brand Pride early on in their initial planning for Pride 2019.  In that way, our team can plan to have LGBTQ influencers and other LGBTQ new media folks on the ground, capturing, posting and sharing photos, videos, podcasts and blog posts before, during and after the event.

For the full interview, check out;

LINKS:







Are you interested in being a part of these LGBTQ conversations? We work with any budgets (starting at $500 per month)... call us at (323) 963-3653 or contact us here to get started.





#ILoveGay Twitter 360° Network

Do you have a product or service that you'd like to promote to those in the LGBTQ community online? Let us help you spread the word and increase your organization's online visibility at the same time! Using our #ILoveGay Twitter 360° Network, we're able to bring your message to one of the strongest LGBTQ audiences online today, broadcasting your message via our primary Twitter profile in your niche market, such as @ILoveGayTheatre or @ILoveGaySports. We will also broadcast your message based upon WHERE your business may be focused on at the moment, such as @ILoveGayNYC, @ILoveGayLA or @ILoveGayLondon.

For a little Twitter 101, take a look at this article, as well as our welcome article here.


More In-Depth Info


Supporting Information




LGBT.Marketing

   Google    Blog    Facebook
   Twitter    Twitter    Instagram
   LinkedIn    LinkedIn    Snapchat
   YouTube

copyright © 2018 Pink Banana Media